This year’s event included an impressive range of booths from national and regional tourism agencies, tour operators and other organisations related to active tourism. The event demonstrated the increasing variety of tourism products now available in Europe and the growing prominence given to this sector by national tourism bodies.
EuroVelo route were well represented on several booths, including the French national tourism stand and a booth connected to an EU-funded project related to the Slovakian/Austrian section of EuroVelo 13 – Iron Curtain Trail.
For the first time ever, a conference focusing on bicycle tourism was held on the day before the fair started. The event featured sessions on thematic tourism routes; cycling tourism in the US; and EuroVelo 3 – Pilgrims Route. The final session looked at combining cycling and trains for tourism, which gave the ECF’s Ed Lancaster, the opportunity to talk about the ongoing TrainsForCyclists campaign.